Privacy Policy

Last updated: July 24, 2026

This Privacy Policy explains how this website (the “Site”) collects, uses, and protects information about visitors. By using the Site, you consent to the practices described here.

Information we collect

We do not ask you to create an account or submit personal information to browse the Site. We collect limited, non-identifying analytics data automatically to understand how the Site is used, as described below.

Google Analytics

This Site uses Google Analytics, a web-analytics service provided by Google LLC, to help us understand aggregate visitor activity such as pages viewed, approximate location, device and browser type, and how visitors arrive at the Site.

Google Analytics sets cookies and may collect your IP address and usage data, which is transmitted to and stored by Google and used to compile statistical reports on Site activity. We enable IP anonymization where available, so your IP address is truncated before storage. We do not use this data to personally identify you.

You can opt out by installing the Google Analytics Opt-out Browser Add-on, by declining analytics cookies where offered, or by disabling cookies in your browser. See Google’s Privacy Policy for more on how Google uses data.

Cookies and your choices

Cookies are small text files stored on your device. This Site uses a consent-management platform (CookieYes) to ask for your permission before setting any non-essential cookies, such as those used by Google Analytics. Essential cookies needed for the Site to function may be set without consent.

You can review or change your choices at any time by opening your cookie preferences. You can also control or delete cookies through your browser settings; doing so may affect how the Site functions.

How we use information

We use aggregated analytics data solely to measure and improve the Site’s content and performance. We do not sell or rent visitor information, and we do not use it for advertising.

Your rights

Depending on where you live, you may have rights over your personal data — including the rights to access, correct, delete, or restrict its processing, and to object or withdraw consent. Residents of the European Economic Area and the United Kingdom have these rights under the GDPR/UK GDPR; California residents have rights under the CCPA/CPRA, including the right not to be discriminated against for exercising them. To exercise any right, contact us below.

Data retention

Analytics data is retained in accordance with Google Analytics’ data-retention settings and only for as long as needed for the purposes described above.

Third-party links

The Site links to external websites (for example, publishers, news outlets, and research pages). We are not responsible for the privacy practices of those sites; please review their policies separately.

Changes to this policy

We may update this Privacy Policy from time to time. Changes take effect when posted on this page, with the “Last updated” date revised accordingly.

Contact

Questions about this Privacy Policy can be directed to privacy@deisseroth.org.